Have You Edited Your Web Content Lately?

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Have you edited your web content lately?

  • Yes, within the past few weeks.

    Votes: 17 100.0%
  • Yes, within the past few months.

    Votes: 0 0.0%
  • Yes, within the past year.

    Votes: 0 0.0%
  • No, not since it was first posted.

    Votes: 0 0.0%
  • No, I don't bother reviewing my content after it's published.

    Votes: 0 0.0%

  • Total voters
    17

DJ Ducky

Resident Duck
Mar 21, 2008
3,096
36
West Lafayette, IN
ampindiana.com
(Note: Poll coming soon.)

I have been musing lately over the numerous misspellings and errors in grammar usage that a lot of DJs present in their web content. A lot of this comes from the search for a wedding DJ for my bud, Crystal, as well as a review of my local competition. However, I know that this problem is not regional because of what I viewed from my own wedding DJ search in Massachusetts.

Whether it is a website, a description for a lead generator, or an email, your web content is potentially the first thing that a prospective client views. I say "potentially" because there are people who do not use the internet to find a DJ and there are people who will call and ask for printed materials.

Consider taking the time to review your web content. Check out your website and take a look at those music lists online and make certain that song titles, artists, and albums are spelled correctly. Before you send an email, check it for errors. Go back to the lead generators and other online listings that you use (e.g. WEDJ.com, Google Local, local newspaper online) and check your company description.

Read everything. Remember that spellchecker tools are handy, but will not catch everything. Edit your work for spelling, grammar, and consistency.
 
mines on hold for now - anyone needs to call me can
when I feel like updating maybe in December this year

I have too many other projects in the wind at present to worry about
one website
 
@Dennis: I'm not talking about a full-blown overhaul. I'm talking about content as basic as the text on the website or even a djapproved.com listing. It's always good to make a little time to review your content, perhaps 5 minutes per page per day. If you're not interested, it's cool.

@Dan: I like that you tweak on a regular basis. I don't find the time but I have made the time lately to make some edits. I am working on updates and I hope that I don't leave any typos myself. :)
 
well you can come do all my work during the day here - I might get time sometimes at 2 or 3am, if I'm lucky
 
I'll start by saying as someone who does this part-time for some side money (and fun) my website is mediocre at best. I get booked through being an on-air personality on my radio station and through a DJ company. With this being said I am absolutely STUNNED by the overall quality (or lack thereof) of DJ websites. I'm talking full fledged DJ companies that have multiple dj's working under them serving major markets! Google Wedding photographers in your state then do the same thing for DJ companies and you will see a HUGE difference in the overall presentation and professionalism of these sites. Simply put if a DJ was to put a few thousand dollars into their site I would bet the overall professionalism and presentation would more than pay for it in terms of bookings. There's a website for photography here in CT (I have no interest in the company and am not plugging it for any reason other than to illustrate my point) blacklightphoto.com...Amazingly simple, and elegant. It leaves an impression of professionalism and quality...the list goes on and on...If you are looking for a weakness in your local competition start with their website.
 
It's not just the look and feel that I'm speaking of, although many DJ websites do have ads, animated GIFs, obnoxious banners, and endless scrolling. I'm just saying that people should take the time to check their spelling and grammar. Copy the text and paste it into MS Word (or other similar software). Read over your material.

The largest errors I see are in homonyms such as two, too, and to or there, their, and they're. This is stuff we learn in elementary school! I've also seen many incorrect song titles and misspelled names of artists. We're DJs! If we don't know the correct name of a song, how are we going to establish credibility with potential clients?
 
Woops Ducky, We're talking about different types of tweaks. I'm normally tweaking for SEO or performance purposes. The reason is most of my sites are blog type sites, I feel that in the blogging medium my grammar errors can be forgiven to an extent. I push stuff out so fast that I really don't go back and revisit each article. I will go back and fix glaring mistakes if I see them at a later date. Believe it or not I proofread but miss stuff all the time. For instance yesterday before posting I reread my post 3 times:

I edit something on one of my websites just about everyday. I'd say in totally each site gets a tweak every other week or so.

and didn't realize totally should be total. Yet today I caught it right away. Interesting how the mind works isn't it?

Anywho back on topic:

For business sites everyone should most definitely be putting their best foot forward. If that means you have to have a friend proofread or hire someone, please do. As lax as I am with grammar if I'm reading a business site and see grammar errors it makes me think twice about doing business with or contacting them.
 
I'm always obsessing over my content. I'm always trying new sentence structure or trimming extra copy or even playing with the graphics. I actually haven't updated anything in about a month or so because I started to update one page and somehow found myself doing an entire redesign. Which I'm happy to say is almost complete.