It's going down...

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Dude Walker

New DJ
Feb 4, 2007
334
0
58
Fargo, ND
When do you think the wedding market will begin to rebound nationally?

Marriage is down substantially...

30% since 1970
 
Papa Deuce,

That would be a silver lining..., however, the divorce rate has dropped to 3.6 divorces per thousand in population. The lowest rate since 1970 as well.
 
BTW, I was joking about divorce parties..... I hate the fact that some people would rather divorce than AT LEAST make an honest effort at trying to work stuff out.
 
I hate the fact that some people would rather divorce than AT LEAST make an honest effort at trying to work stuff out.

You never met my ex-wife :sqwink:


Dude,

I don't think it ever will. If anything, I foresee a continuing downward spiral...
 
How can that be when they say 50% of all marriages in the US end in divorce?

Papa Deuce,

The marriage rate as of Sept 2006 (the most recent vital statistics available) indicates a marriage rate of 7.3 wedding per thousand. The same MSVR report indicates a divorce rate of 3.6 divorces per thousand. Which places the divorce rate just slightly under 50%.

Again, the question is posed...

When do you think things might begin to turn around & why?


Edit:

Rick, you responded while I was replying.

Staggering thoughts...

One contributing factor to the current wedding rate is lower natality rates in the late 70's early 80's.

What factors do you think will keep the marriage rate in a downward spiral?

If the downward spiral continues...do you feel that your wedding numbers will decline?
 
If your sole form of income is weddings, this trend would really suck :).

A couple of things to consider though:

While the amount of marriages are going down, did it say how many less 2nd / 3rd / 4th / and so on have gone down compared to 1st time marriages?

Are the marriages that are going down the ones that use DJ's or not?

The population continues to grow, even if a smaller percentage of population gets married, that still means that there are plenty of weddings.

Finally, if you put all of your eggs in one basket, it can get pretty scary. I highly recommend diversiving (either the type of events that you do or what you offer) so if this trend continues or if the next big thing puts us in danger (CD Player, Computers, IPod, ;)) the damage you will sustain will be less painful then if you are soley dependent on just doing weddings.

Cheer up, the sky isn't falling ... at least not yet!
 
here in California, the divorce rate is somewhere around 58%.....

I get so many 2nd (and 3rd) marriages, and they are my best clients.

One couple that had us for their 2nd wedding reception, is now hiring us for the hubby's 50th birthday....next March!

Here in Cali.....the hispanic population is growing exponentially. Largely catholic, they tend to have 4-6 kids per family. By the year 2020, Mexicans will be over 50% of the statewide demographic.

CONCLUSION:

If you're worried about the declining rate of marriages.......DUDE, MOVE TO CALI!
 
CONCLUSION:

If you're worried about the declining rate of marriages.......DUDE, MOVE TO CALI!

Better learn Spanish too. Eso correcto?

Debes por lo menos poder reconocer, “ahora te pronuncio hombre y esposa!"

Y debes también poder conseguir más allá del balanceo de los r.
 
Dort in Kalifornien ist Spanisch fast a muß. Hier in Maryland siehst du nicht durchaus da viele hispanic Hochzeiten, aber, wenn du in die Kreise läufst, die ich, siehst du einige deutsche. Sein ein fließender deutscher Lautsprecher hilft in einigen Fällen.
 
The number of weddings declining means greater competition for those weddings that remain. Supply and demand would seem to indicate that this will drive the price down as the market adjusts.

If there was only a way to make back this lost income, some sort of way to make a few dollars in the middle of the week... :sqwink:
 
What factors do you think will keep the marriage rate in a downward spiral?

Based on the people I speak to, and the general feel I get from many I hear from, marriage is no longer as important an issue as it once was.

Many people prefer to remain single, yet in a relationship. There are many reasons for that: credit issues; money; less participation in organized religions that almost seem to require it; and the ever growing number of people that just don't want a monogamous relationship.


If the downward spiral continues...do you feel that your wedding numbers will decline?

I don't DJ anymore, so that part doesn't worry me :)

Also, I have yet to really market software outside the DJ arena, although that doesn't mean I won't in the future (I'm sure that would not make many DJs happy).

Doing that would exponentially increase my sales, but would hurt DJs, so I haven't done it to any great degree...

It's an easy matter to make the software so easy to use, that yes, even a caveman can program their own reception/party... That doesn't give them an MC though, but many already do not necessarily want one.

Then again, I'm not quick to bite the hand that feeds, as long as I can put food on my plate, and live reasonably :sqwink: :sqbiggrin:
 
The number of weddings declining means greater competition for those weddings that remain. Supply and demand would seem to indicate that this will drive the price down as the market adjusts.

Supply & Demand...

Great concept, yet clumsily mis-applied to service oriented businesses.

Supply & Demand are more related to raw materials & fixed costs as opposed to personal wages.

Take 2 DJs:

1 MDJ pays for music subscription...the other limewires...

1 MDJ carries insurance...the other does not...

1 MDJ utilizes a purchased copy of music for each system...the other does not...

These are just a few of a long list of inequities that invalidate the theory of Supply & Demand as applied to MDJs.

The existence of "nefarious" types may drive curb appeal wages down, yet at the same time is drives up hard costs per show.



If there was only a way to make back this lost income, some sort of way to make a few dollars in the middle of the week... :sqwink:

The weekday work that you are eluding to may not be DJ oriented. The same over-supply of MDJs are over-supplying the weekday events as well.

$50 plus beer for 4hrs of Karaoke?? ...it just doesn't pay. Costs exceed the face contract.
 
1. How is the way in which a DJ acquires their music library relevant to the supply and demand for their services?

2. Carrying insurance or doing events without it is now a factor in the supply and demand for a DJs services? Since when does a potential client, someone throwing a party cancel the event because a DJ they contacted has no insurance?

3. You've proven nothing that invalidates the theory of Supply & Demand as applied to MDJs, sorry.

4. Who said anything about $50, beer and karaoke? Pretty damned presumptuous on your part, to think that's what I was alluding to. Please show me where I say anything close to that.

Supply and demand works in this situation. The less the demand, the more the supply increases, be it widgets, farts, or DJ gigs.

"clumsily mis-applied"

Jeez, I could write a book on how to create a new niche and solidify market share as a means of offsetting any decrease in primary weekend income opportunities. :happy6:
 
John, don't forget the Nursing Homes!!! (LOL)

I also see more "Renewal Of Vows" (anniversary ceremony & reception, most commonly done for 25 year but I've seen 30, 50, etc).

There are couples who have been shacked up for 10+ years, and decide to tie the knot in a simple backyard ceremony with reception to follow.

Weekend opportunities remain because of the changing demograpic and your particular marketplace.

I like having my weekdays free.....its like having a 5-day weekend.

Nursing homes & Day Care Centers are not my cuppa java.
If I needed weekday income, I'd go out and get a job at the new Costco slated to open near Grass Valley,CA in 2010....
 
The popularity of having a "big wedding" has never been greater! Look at all the new TV shows that feature elaborate weddings. This industry is BOOMING. The ones who are in trouble seem to be the "average" service providers. The multi halls are having a tough time of it as are the "ok" photographers. Those who are offering unique and high end service have never been busier. In addition djs seem to be THE most popular form of entertainment for just about anyone who requires entertainment.