How about the price of new cars? I don't see the price going down in poorer areas. A Lexus is still a Lexus.
Pricing in your Web site?
- Thread starter Capital Disc Jockeys
- Start date
So, is that what you consider your job title -- professional salesperson?
If so, then you are neither a DJ or entertainer. You are simply trying to get as much money as possible out of people, by doing whatever you can to get it. We generally refer to folks like that as "hustlers"
Products generally come with services attached in some way, shape or form. For example, I write software, and people buy it. They also get the service and support that goes with it. I charge the same price, whether I spend 20 hours on the phone with a customer, or zero hours. It equals out in the long run.
When DJ'ing (or custom programming), I charge an hourly rate of $XXX -- that includes everything I have available at the moment. If it's a simple 4 hour gig (wedding, party, what have you) -- it's 4 x $XXX. The XXX is determined based upon my current market value at the time, and doesn't fluctuate all that much.
I've been doing both for a long time, and I know how to do my job -- if the client feels some odd need to meet with me prior, then they get more XXX's. I work the same way my lawyer and accountants do.
Very simple, and almost all people understand it, and never question it.
People from certain areas don't want or need a Lexus. If that's all you're offering, you would be best to set up shop elsewhere.
Actually, the price does vary depending upon the region. Even here in Indiana, I can drive two hours north and buy the exact same car for on average about $2,000 less than where I live.
So, is that what you consider your job title -- professional salesperson?
If so, then you are neither a DJ or entertainer. You are simply trying to get as much money as possible out of people, by doing whatever you can to get it. We generally refer to folks like that as "hustlers"
Products generally come with services attached in some way, shape or form. For example, I write software, and people buy it. They also get the service and support that goes with it. I charge the same price, whether I spend 20 hours on the phone with a customer, or zero hours. It equals out in the long run.
When DJ'ing (or custom programming), I charge an hourly rate of $XXX -- that includes everything I have available at the moment. If it's a simple 4 hour gig (wedding, party, what have you) -- it's 4 x $XXX. The XXX is determined based upon my current market value at the time, and doesn't fluctuate all that much.
I've been doing both for a long time, and I know how to do my job -- if the client feels some odd need to meet with me prior, then they get more XXX's. I work the same way my lawyer and accountants do.
Very simple, and almost all people understand it, and never question it.
You all are missing the point. I charge based on the criteria and needs of the prospect. Its a unique price for an individual situation. For instance, I just added lighting, I would be stupid to charge the same as before now that I am offering more value in my services.
Based on your assumptions its like being a contractor with heavy equipment doing construction. Is the contractor supposed to bring out all his heavy machinery, just because he has it, at no extra charge every time he goes out to do a job? I don't think so. Again, those who view what they do as a business and those who do what they do as a hobby have different methods of thinking.
Thats not the analogy I meant. I meant cars in general and was using Lexus as a model. It could be any kind of new car.
Would you not then call that price gouging by having different prices?
Perhaps people just have differing ways of doing business. I don't understand where/why you bring in the "hobby" thing...
Then again, I am not a professional salesman, so I may just perhaps be baffled by your BS...
I'm not JMac (although I did play one on TV
), but there are differing costs in different areas. For example, it may cost $2000 to ship a car to one town, and $4000 to ship to another town. There may also be differing tax rates, unionized labor costs, etc.A good example would be NY. I'm in the burbs, I guess they call it -- reasonably inexpensive to operate as a DJ for the most part. Do a gig in the city, and your costs go way up. So, 50 miles away, their $XXX, is much higher than my $XXX. Do you have any clue what it costs to park a car or van in Manhattan, or rent space for an office...?
That is exactly my point. Costs, expenses and investments all add to overhead and profit is only made after all these are paid.Perhaps people just have differing ways of doing business. I don't understand where/why you bring in the "hobby" thing...
Then again, I am not a professional salesman, so I may just perhaps be baffled by your BS...
I'm not JMac (although I did play one on TV
A good example would be NY. I'm in the burbs, I guess they call it -- reasonably inexpensive to operate as a DJ for the most part. Do a gig in the city, and your costs go way up. So, 50 miles away, their $XXX, is much higher than my $XXX. Do you have any clue what it costs to park a car or van in Manhattan, or rent space for an office...?
Some own taxis capable of taking X amount of people from one point to the next, some own limos doing the exact same thing. It is no secret that a Limo ride would cost more yet do the same thing.
I'm not JMac (although I did play one on TV
A good example would be NY. I'm in the burbs, I guess they call it -- reasonably inexpensive to operate as a DJ for the most part. Do a gig in the city, and your costs go way up. So, 50 miles away, their $XXX, is much higher than my $XXX. Do you have any clue what it costs to park a car or van in Manhattan, or rent space for an office...?
A smart businessman would locate his offices outside the city and book gigs in the city thereby keeping costs down and profits up
btw here is the definition of price gouging: Noun 1. price gouging - pricing above the market price when no alternative retailer is available
pricing - the evaluation of something in terms of its price
Using operating expenses as a determining factor as to whether someones rate is justifiable is an incorrect assumption. Gouging is a result of external factors (supply, demand) not internal ones (business costs in relation to market price)
pricing - the evaluation of something in terms of its price
Using operating expenses as a determining factor as to whether someones rate is justifiable is an incorrect assumption. Gouging is a result of external factors (supply, demand) not internal ones (business costs in relation to market price)